ROI Calculator
What does one bad experience actually cost your business?
Select your industry below and to see a customized ROI report.
Your industry
# of customers you see per month
The calculator
Enter your numbers.
See the true cost.
Every figure updates the moment you type. No submit button. No delay.
1
The cost of losing one customer
Your inputs
Total revenue one loyal customer generates over their entire relationship with your business.
$
How many friends & family does an unhappy customer warn? Typically 9–15.
people
Of those warned, how many stay away?
50% is conservative.
50% is conservative.
%
Avg. number of people who view a single 1-star Google review in your industry.
people
The breakdown
Lost customer
They never come back. Their full lifetime value, gone.
$12,000
Word-of-mouth damage
6 warned prospects who will never walk in.
$72,000
1-star review reach
Est. 450 people will see that review before it's ever addressed.
Immeasurable
Every future customer who searches you will see it first.
The real cost of losing 1 customer
$84,000
Not including the reputational damage of a 1-star review seen by an estimated
450 people
2
The value of 5-star reviews
Your inputs
Pulled from the top of the page — editing here updates it up there too, and vice versa.
customers
%
$
Total monthly value of 5-star reviews
$4,500
Based on the above information
How much would you pay to find out about the failed experience in real time — and have a chance of winning that customer back?
Real Time Feedback provides you and your team with
The customer's info
Name, email, and cell — everything you need to reach out personally.
Specifically why
Their exact words — not a guess — so you can respond with real context.
Upset level 1–5
Know exactly how urgent the situation is before you pick up the phone.
Who they worked with
Pinpoint which team member or department needs attention.
A crafted response
AI-assisted messaging tailored to the situation — ready to send immediately.
What if you knew
before they left?
Imagine that customer right now — about to walk out, never to return, ready to warn everyone they know. Real Time Feedback sends them a short text immediately after their visit. If they're unhappy, you know privately — before they've posted, before they've told a soul.
That window — seconds to minutes — is the only moment you can change the outcome.
1
Customer receives a short post-visit text
A simple rating request sent automatically, right after their experience. No long surveys. No friction.
2
Negative ratings go directly to management
Unhappy customers share their feedback privately — not on Google. Your team is alerted instantly.
3
You reach out and win them back
A fast, personal response turns a detractor into a loyal customer — before word-of-mouth damage begins.
4
Happy customers become 5-star reviews
Satisfied customers are automatically redirected to the review sites that need your attention most.
A final thought
It's called the service
recovery paradox.
The simplest explanation: a customer whose problem was handled really well ends up more loyal than a customer who never had a problem at all.
In other words, a great recovery can leave a stronger impression than a flawless experience.
See Real Time Feedback in action