One Placard. Every Seat. Every Event.
Turn every seat in your stadium, arena, convention center, or live-event venue into a branded digital touchpoint for fan assistance, ordering, merchandise, event information, feedback, sponsorships, and more—without requiring an app.
Tap or scan from any seat
Fan experience problems move fast.
Most venue systems do not.
When fans cannot quickly report a problem, make a purchase, or find information, the venue loses the opportunity to fix the moment—and often leaves revenue and loyalty behind.
No Real-Time Visibility
Spills, broken seats, service delays, and safety concerns can remain invisible until the fan has already left frustrated.
Too Much Fan Friction
Fans should not have to leave their seats, hunt for an employee, or download another app just to get help or access event services.
Revenue Left in the Stands
Food, beverage, merchandise, raffles, ticket offers, and sponsorship engagement decline when the path to action is slow or buried.
One placard creates a complete digital experience.
Each durable, QR- and NFC-enabled placard is assigned to a specific section, row, and seat. From that point forward, every tap or scan opens the correct branded experience and attaches the fan’s location whenever assistance is requested.
Install it once on virtually any seat type.
Scan and save the section, row, and seat number.
Fans instantly access the active event experience.
The placard never needs to change. The digital experience can update for every game, concert, convention, or special event.
Everything a fan needs.
Right from their seat.
A single tap or scan opens a fully branded experience built around the event happening right now.
What can we help with?
Choose the issue and your exact seat location will be sent automatically.
Give fans a direct line to the right team.
Fans can report spills, damaged seats, security concerns, service problems, and other issues without searching for an employee or missing the event.
- Exact section, row, and seat attached
- Alerts can be routed to the appropriate team
- Fans receive confirmation that help is on the way
Every event.
One permanent touchpoint.
Build an experience for each event, choose when it goes live, and Guest Zone automatically points every seat to the right page. No QR code swaps. No manual work on event day.
Know exactly where the problem is.
Right now.
Every Guest Zone submission can include the exact section, row, and seat. Your operations team sees the issue immediately and can route the response to the right department instead of searching an entire section.
- Location-tagged alerts in the browser or mobile app
- Fast routing to guest services, security, maintenance, or concessions
- Clear issue details tied to the exact seat location
- Faster response times and better event-day coordination
Spilled drink — floor is slippery, need cleanup.
Seat is broken, armrest detached.
There is a guest yelling profanities and I have my daughter with me.
Reach guests at the moments that matter.
When connected to your guest and ordering data, Guest Zone can automatically send timely text messages that encourage additional purchases, promote last-call opportunities, and gather private feedback after the event.
Messaging availability depends on connected systems, guest data, and applicable consent requirements.
Built around the way live venues actually operate.
One physical touchpoint supports fan service, operations, commerce, communication, and sponsor engagement across every event.
Seat Coverage
Every assigned seat becomes a direct digital touchpoint.
App Downloads
Fans tap or scan and open Guest Zone in their browser.
Exact Location
Section, row, and seat can be attached automatically.
Automatic Updates
Schedule a new experience for each event without replacing signage.
More Revenue Paths
Connect fans to ordering, merchandise, raffles, offers, and sponsors.
Faster Response
Give operations teams immediate visibility into issues as they happen.